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Pay per click (PPC) marketing allows you to bid for the most commonly searched for phrases that are used by your customers when searching for your business or products through Google. You only pay per click when the customer clicks on your advert and comes through to your website.
The price that advertisers pay for each individually chosen keyword will differ from advertiser to advertiser, based on their maximum Cost Per Click (CPC), which is the maximum price an advertiser is willing to pay for a single advert click. Pay per click can be very cost effective but get it wrong its the quickest way to blow your budget.
For a pay per click campaign to work effectively you must bid on the right keywords and key phrases; your ads must be compelling and attract clicking; and the landing page must be relevant so that your customers convert.
By setting up your account correctly, monitoring it closely each month, tweaking keywords and keyphrases and gradually building budget we can ensure that you get the most relevant clicks for your money.
Why choose us to run your pay per click campaign?
To learn more about pay per click (PPC) or how we could help your business contact us today on 0845 4 210 270 or complete the online query form.